Hi, I'm Charlie.
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Founder and engineer.
Delivering quality for the customer.
Founded and scaled Melbah to 750+ Kickstarter-backed unit sales before acquisition in 2026.
Co-founded ChatNCC, an AI assistant trained on NCC and Australian Standards for construction teams.
Built with a quality-first engineering approach shaped by enterprise QA delivery across government and transport systems.
Built SellerAssistant.io, helping users generate $410,809 in Etsy sales through automation workflows.
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Seller Assistant Review: Product Research and Sourcing for Amazon Sellers
A practical overview of Seller Assistant, what it helps with, and who should use it for Amazon product research and sourcing decisions.
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Melbah Modern Review: A Factory-Style Wireless Charger for Mercedes
A practical look at Melbah's wireless charging tray for Mercedes owners who want cleaner charging and a stock interior look.